The Agency Built For Pet Brands.

THE WOOF AGENCY has worked with hundreds of pet companies to craft their strategy and marketing campaigns.

We know that not all pet products are made the same - our clients love us because we speak their language, and have deep insights and expertise to scale their brand to the next level.

At Woof Agency, we are brand architects who are pet parents too.

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our clients

Sound Familiar?

The Challenges Pet Brands Face

"We don't have the bandwidth."

Small team, too many channels, not enough people. You need a partner who can execute, not another plate to spin.

"We need someone who gets pets."

Tired of educating generalist agencies about the category. You need a team that already understands pet parents.

"We can't find the right creators."

No influencer relationships, no way to find vetted pet creators at scale. Cold outreach is slow and inefficient.

"We need to know what works."

Data-driven decisions on content, creators, and channels. Not guesswork. You want measurable results.

If this sounds like you, we will vibe 🫶🏻

01. You need full-service management.

02. Marketing is one of the top priorities.

03. Your annual revenue is $1M or more, OR

04. You have established product-market fit.

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Our services

INFLUENCER MARKETING CAMPAIGNS

Connect with the right creators to amplify your brand's voice. With access to our network of 30,000+ pet influencers, we match your brand with creators who genuinely love your products.

✓ KOL & KOC campaign strategy

✓ Creator sourcing & vetting

✓Campaign management & reporting

✓ Performance tracking & ROI analysis

PAID MEDIA MANAGEMENT

Performance-driven ad campaigns across Google, Meta, and TikTok, built specifically for pet brands. We know which keywords convert, which creatives resonate with pet owners, and how to scale without wasting budget.

✓ Google Ads (Search, Shopping, Display)

✓ Meta Ads (Instagram & Facebook)

✓ TikTok Ads & Spark Ads

✓ Budget optimization & scaling strategy

SOCIAL MEDIA MANAGEMENT

We craft tailored social strategies that resonate with your audience, create engaging content, and manage your platforms so you can focus on running your business.

✓ Platform strategy (Instagram, TikTok, Facebook)

✓ Content calendar & planning

✓ Community management & engagement

✓ Monthly reporting & insights

Content Creation / UGC

We produce 100+ pieces per month including street interviews, unboxings, UGC, creator content, and professional pet photography. With our 30,000+ creator network, your brand never runs out of fresh, high-performing content.

✓ Branded content production

✓ Pet photography & videography

✓ Ad creative development

✓ Street interviews, unboxings & creator content